Hello, my name is

Manuel Faderny.

Curious human being and proud father.

Trying to understand digital systems since I was 8 years old, nowadays I work as a consultant focused on making digital systems clearer, more useful, and easier for real people. I am a proud father in Vienna, and a Greek tortoise is also part of my everyday life.
Email LinkedIn
Portrait of Manuel Faderny

Projects

Minimalismus Blog
Writing German Minimalism

Minimalismus Blog

Personal German-language writing on simplicity, life, and everyday observations.
Open Blog
PaceLens
Running App Product

PaceLens

A focused runner app for pacing, progress, and practical training feedback.
Open App Site
wirklichniewieder.at
History Memory Culture Website

wirklichniewieder.at

A civic memory website preserving the life and legacy of Käthe Sasso.
Open Website

Certifications

Selected certifications that support delivery across cloud, data, AI, and customer activation work. Full credential details live on LinkedIn.

Braze

Certified Technical Architect

Scope
Lifecycle architecture, channel orchestration, and messaging governance.
Used for
Designing engagement systems that stay predictable across channels and markets.
View on LinkedIn

Twilio Segment

Consulting Partner - Associate Certification

Scope
Tracking plans, identity resolution, and destination architecture.
Used for
Building cleaner data foundations so activation and reporting stay reliable.
View on LinkedIn

Google

Google DV360 - Zertifizierung

Scope
DV360 planning, buying workflows, and campaign controls.
Used for
Structuring paid media execution with traceable performance logic.
View on LinkedIn

Google

Google Conversion Rate Optimization - Zertifizierung

Scope
Experiment design, conversion diagnostics, and funnel optimization.
Used for
Prioritizing changes that move conversion metrics with clear evidence.
View on LinkedIn

Google

Google Analytics – Zertifizierung

Scope
Measurement models, event strategy, and reporting interpretation.
Used for
Turning traffic and behavior data into actionable product and marketing decisions.
View on LinkedIn

AWS

AWS Certified AI Practitioner

Scope
Core AI concepts, model capabilities, and responsible usage patterns.
Used for
Selecting practical AI approaches that fit production constraints and risk profiles.
View on LinkedIn

Salesforce

Salesforce Certified Data Cloud Consultant

Scope
Data Cloud architecture, identity unification, and activation strategy.
Used for
Connecting customer data models to orchestration and audience use cases.
View on LinkedIn

Adobe

Adobe Journey Optimizer Developer Expert

Scope
Journey execution, decision logic, and messaging implementation patterns.
Used for
Shipping complex cross-channel journeys with stable delivery behavior.
View on LinkedIn

AWS

AWS Certified Solutions Architect - Associate

Scope
Cloud architecture design across compute, storage, networking, and security.
Used for
Making infrastructure decisions that balance resilience, cost, and operability.
View on LinkedIn

Adobe

Adobe Certified Professional - Adobe Real-Time CDP Business Practitioner

Scope
RTCDP profile strategy, segment design, and activation mechanics.
Used for
Translating business audience requirements into workable data and activation structures.
View on LinkedIn

Adobe

Adobe Certified Professional - Adobe Workfront Core Developer

Scope
Workfront setup, workflow automation, and delivery governance.
Used for
Running multi-team execution with clearer ownership, handoffs, and delivery cadence.
View on LinkedIn

IBM

IBM AI Associate Leader

Scope
Enterprise AI adoption patterns, governance, and operating principles.
Used for
Framing AI initiatives around business value, control, and adoption readiness.
View on LinkedIn

Contact

Email LinkedIn